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The right way to open up the coffee market

The right way to open up the coffee market

Coffee, as the largest natural drink in the world, has encountered resistance in China! Is it tea? No! Is it rent? There's some influence! What's that? There is no consumption! Because the price is too high! Lowering prices and attracting more consumers is the only way to expand consumption in the future! A few years ago, at a coffee promotion event at the Colombian Embassy, 90% of the participants were stationed in China.

2016-05-31
Introduction to the taste of Blue Mountain Coffee introduction to the flavor of Blue Mountain Coffee

Introduction to the taste of Blue Mountain Coffee introduction to the flavor of Blue Mountain Coffee

Only coffee grown in the Blue Mountain area above 1800 meters above sea level can be called Blue Mountain Coffee. Now the so-called Blue Mountain, the national treasure Blue Mountain, or the Jamaican Blue Mountain on the market. 99.9% are fake. Because it is a real blue mountain, the price is extremely expensive! More importantly, even now, you probably can't buy Blue Mountain even if you have money! In order to maintain the dignity and quality of the Blue Mountains, the Jamaican government will

2016-07-27
Nine tricks for you to have a good cup of coffee in the office and make the office coffee out of the cafe level.

Nine tricks for you to have a good cup of coffee in the office and make the office coffee out of the cafe level.

Introduction: who says the coffee made in the office can't be drunk at all? Everything is under control. Here are 9 tips to turn decay into magic and make office coffee out of the coffee shop level. (source: Enjoy elegant interest author: Zhang Laoji) the office is the big construction site, and coffee is productivity. In this way, putting a coffee machine in the office is like adding a small motor. Who is the coffee?

2015-11-10
History of Chemex coffee pot and guidance of extraction and operation sequence

History of Chemex coffee pot and guidance of extraction and operation sequence

I first saw the Chemex pot in December 2002, in an art museum rather than a cafe. At that time, the Chemex pot was part of an exhibition at the San Diego Museum of Art, which focused on American art from the 1940 to 1960 Atomic Age. After the exhibition, I bought one myself to try to make coffee. I think about it for more than a decade. Since the beginning of the 21st century, Chemex coffee

2015-12-01
Coffee bean consumption reference coffee data coffee bean consumption

Coffee bean consumption reference coffee data coffee bean consumption

The weight of some coffee pounds refers to 1. Coffee beans: about 6 to 7 are 1 g 2.Hario Syphon measuring spoons: 1 flat tablespoon 8 to 9 g 3.Hario V60 measuring spoons: 1 flat spoon 14 to 15 g 4. Coffee beans (after baking): 0.38, 0.43 g / cm ^ 3 5. Coffee powder: 0.44, 0.48 g / cm ^ 3 6. A coffee bean with long axis 12mm, short axis 8mm and high 5mm semi-ellipsoid after roasting is said to be extracted from coffee and surface.

2016-04-27
ratio of ground coffee to water ratio of coffee

ratio of ground coffee to water ratio of coffee

French press Percolator Mocha pot Drip Filter Syphon Siphon Pressurised Infusion(Espresso) Italian espresso As for the grinding of coffee powder: French press: Each coffee is ground into 100~300 coffee powder, about 0.7mm in diameter, i.e. about 2nd special sugar particles

2016-07-16
All the correct classification of espresso tasting the soul of Espresso

All the correct classification of espresso tasting the soul of Espresso

I have talked about a variety of coffee brewing methods: American machine, siphon kettle, French presser, hand brewing machine, Italian machine, mocha pot, which is better? According to the survey at the end of the article, I found that people still like the way of making espresso, so I had to give in. Let's talk about espresso drinks. Warning is eye-catching: I personally despise artificial flavors, so we won't discuss coke here.

2015-11-27
Good coffee is not difficult to do the one thing you need to know, extraction.

Good coffee is not difficult to do the one thing you need to know, extraction.

Let's start with this picture. I have posted in my photo album, a teacher of a Korean coffee champion, a contact person in charge of world events, a world champion, together with me, look very different. In fact, Michael Philips takes the trouble to explain to others the relationship between extraction rate and regulation. I don't seem to care about this picture.

2015-11-05
Five problems that cannot be avoided in opening a successful cafe

Five problems that cannot be avoided in opening a successful cafe

China Business Daily reporter Li Xiangdong editor's note: sitting on a soft sofa in his own cafe, listening to soothing music and enjoying the satisfied expression of customers may be the dream of many people. However, do you know how many problems it takes to open a coffee shop, and are there any standard or personalized solutions to these problems? in early August, more than 50 investors gathered together

2014-08-18
Five problems that cannot be avoided in opening a successful cafe

Five problems that cannot be avoided in opening a successful cafe

Not what you think five problems cannot be avoided in opening a successful coffee shop China Business News reporter Li Xiangdong Editor's Note: sitting on a soft sofa in his own coffee shop, listening to soothing music, the scene of enjoying the satisfied expression of customers may be the dream of many people. However, do you know how many problems it takes to open a coffee shop?

2015-06-13
The knowledge of coffee extraction in boutique coffee.

The knowledge of coffee extraction in boutique coffee.

Let's start with this picture. I have posted in my photo album, a teacher of Korean coffee champion, a Q grader, a contact person in charge of world events, a world champion, together with me, look very different. Let's start with this picture. I posted it in my photo album, a teacher of Korean coffee champion, a Q grader, a

2014-10-14
Black curtain in the coffee industry: there is something wrong with the price, and buying beans depends on luck.

Black curtain in the coffee industry: there is something wrong with the price, and buying beans depends on luck.

Mr. Qian Zhongshu wrote a profound saying in besieged Fortress that marriage is like besieging a city. people outside the city want to go in, but people in the city want to get out. In fact, this is a perfect description of the coffee industry. But outside the siege of the coffee industry, there is a moat that makes many newcomers fall into it. Moreover, the water is extremely deep. From beans to finished products, the coffee industry

2016-10-18
The technique of brewing black coffee how to make a perfect cup of coffee

The technique of brewing black coffee how to make a perfect cup of coffee

[P] Tristan Valach, known as Ant, teaches people how to make coffee in San Francisco. Jim Wilson/The New York times [/ p] San Francisco Tristan Wallach (Tristan Walach) has a tattoo on his neck, which is the famous welcome sign of Las Vegas. People usually call him Ant. He specializes in teaching people to make coffee. And I'm here to talk to

2015-01-06
Incomplete summary of extraction

Incomplete summary of extraction

The first coffee will not melt completely when thrown into the water. The maximum extraction rate of roasted coffee beans is 30% (substances that can be dissolved in water divided by the total weight of coffee). This seems to be nonsense: 1. Whether it's French pressure, Philharmonic pressure, all kinds of pressure, or espresso. The range of the best extraction rate is 18% Mui 21%. Insufficient extraction (less than 18%) indicates that the flavor of coffee is not fully soluble.

2014-09-13
Some things about Coffee extraction Summary of incomplete extraction of roasted coffee beans

Some things about Coffee extraction Summary of incomplete extraction of roasted coffee beans

The first coffee will not melt completely when thrown into the water. The maximum extraction rate of roasted coffee beans is 30% (substances that can be dissolved in water divided by the total weight of coffee). This seems to be nonsense: 1. Whether it's French pressure, Philharmonic pressure, all kinds of pressure, or espresso. The range of the best extraction rate is 18% Mui 21%. Insufficient extraction (less than 18%) indicates that the flavor of coffee is not fully soluble.

2016-01-08
SCAA American boutique coffee association coffee brewing gold gouache ratio

SCAA American boutique coffee association coffee brewing gold gouache ratio

The proportion of SCAA fine cup coffee defined by the Gold Cup Fine Coffee Association of the United States and the scae European Fine Coffee Association must be about 20% of the coffee extraction rate, while the TDS is about 1.1% to 1.3%.

2014-07-18
About gold cup, talking about the extraction of Coffee

About gold cup, talking about the extraction of Coffee

The proportion of SCAA fine cup coffee defined by the Gold Cup Fine Coffee Association of the United States and the scae European Fine Coffee Association must be about 20% of the coffee extraction rate, while the TDS is about 1.1% to 1.3%. For Drip Filter dripping and brewing, how to extract the best coffee flavor is controlled by two variables: the extract of coffee powder and the concentration in a cup of coffee.

2015-11-10
Proportion of gold gouache in SCAA coffee

Proportion of gold gouache in SCAA coffee

The proportion of SCAA fine cup coffee defined by the Gold Cup Fine Coffee Association of the United States and the scae European Fine Coffee Association must be about 20% of the coffee extraction rate, while the TDS is about 1.1% to 1.3%.

2014-08-19
Alibaba Ma Yun stands for Starbucks in Chengdu: I don't drink coffee and like to watch others drink

Alibaba Ma Yun stands for Starbucks in Chengdu: I don't drink coffee and like to watch others drink

Sichuan Online News (Sichuan Daily Reporter Li Longjun) On January 12, Ma Yun, Chairman of Alibaba Group Board of Directors, appeared at Chengdu Starbucks Staff Conference. Starbucks CEO Howard and Jack Ma have known each other since 2009. It is each other's respect and admiration that Ma Yun was invited to Chengdu from Hangzhou and delivered a keynote speech. Ma Yun speech record: special honor, actually star

2016-01-13
SCAA American boutique coffee association coffee brewing gold gouache ratio

SCAA American boutique coffee association coffee brewing gold gouache ratio

The proportion of SCAA fine cup coffee defined by the Gold Cup Fine Coffee Association of the United States and the scae European Fine Coffee Association must be about 20% of the coffee extraction rate, while the TDS is about 1.1% to 1.3%. For Drip Filter dripping and brewing, how to extract the best coffee flavor is controlled by two variables: the extract of coffee powder and the concentration in a cup of coffee.

2015-09-17
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